Many a time a delivery arrives at Accelerate. We often have to order well in advance, six months or more, so opening a box can be ‘just like Christmas’. Fairly exciting. When it’s a new shoe the excitement definitely rises, as shoes are tried on and we jump onto the treadmill to find out ‘How they feel and run’. Comparing notes and thoughts, working out who they might suit and so on. It’s fun. Even better when they go onto our very own ‘Want List’. What’s even better is a long term test – when occasionally we are given a … Continue reading
OK, here’s the thing. Right now, within the running industry, there is much talk that running shoe design is becoming more and more dictated by the ‘next thing’ and not science. I recently asked the question: ‘What is becoming of the industry I so love?’ For me, having worked in the running industry since I was 16, having helped with shoe design and tested how many different shoes for magazines and the brands themselves, there is a feeling of disbelief in what I am seeing. Asking what research and science base is there to this ‘new shoe’ I am being … Continue reading
Accelerate UK: Sheffield and the Peak's Largest dedicated Running Store Road Running, Fell and Trail, along with Adventure Racing are all covered in store. A wide choice of product is backed up with an unprecedented level of experience and running knowledge. At Accelerate we love our running, we would suggest it shows.