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Ultimate Direction

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Created by outdoor enthusiasts who invented the hydration pack in 1985, Ultimate Direction demanded then – and continues to demand – products that fit and function better than anything else on the market. For the 30 years since Ultimate Direction has redefined the industry through product designs that improve performance and enjoyment for self-propelled adventurers of all levels.



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Accelerate Lifestyle Limited

Accelerate UK: Sheffield and the Peak's Largest dedicated Running Store Road Running, Fell and Trail, along with Adventure Racing are all covered in store. A wide choice of product is backed up with an unprecedented level of experience and running knowledge. At Accelerate we love our running, we would suggest it shows.