"Zero Drop™ footwear offers runners the world's first fully cushioned, foot-shaped, training shoe without an elevated heel. This unique platform allows for a more natural footstrike and a more efficient, comfortable ride."We've the knowledge and experience to help you get the correct footwear in the desired fit. When you visit the store, you can speak to our team. We all use the shoes on a regular basis - we know their potential and the places where each style of shoe comes into its own. This powerhouse of a brand now caters for road, trail, ultra distance and gym, with shoes that offer deep cushion and protection, comfort in spades and a respect for natural foot function that means wide toe boxes and neutral construction, putting the emphasis back on form.