New Balance believe in fit. They believe that one size and one technology does not suit everybody. They do believe that fit is everything and that technologies need to be adapted and available in a variety of options.
In 2012 New Balance launched a new range of neutral running shoes featuring new midsole foams and a heel to forefoot differntial of 8mm. Look out for the new 1080v2 and 890 shoes...
New Balance continue to produce shoes in multipule widths, right here in the UK. They are also considered one of the leading exponents of natural and minimalistic running product following the launch of their Minimus Road and Trail shoes in 2011. This was accompanied by this explanation of the Minimus range by Ultra Runner Anton Krupicka.